AMG Informatique
25th november 2024

PROJECT OVERVIEW
- 30% of AMG’s IT equipment is leased
- Recurring contracts
- Optimization of purchases and margins
- Increased customer loyalty and satisfaction
10M
3 500
AMG Informatique has found the solution
A long-standing partner of Leasecom, AMG Informatique has chosen financial leasing to accelerate its growth and build customer loyalty.
Founded in 1970 in Dijon, AMG Informatique is a leading family-owned SME in the IT sector, with 50 employees and 3,500 customers including SMEs, medium-sized companies, and public administrations.
In the early 2000s, Jérôme Williams, the current CEO, adopted the financial leasing model. This strategy has enabled AMG Informatique to become a long-standing partner of Leasecom.
Leasing offers a real advantage for IT companies and their customers, as demonstrated by AMG’s experience, particularly in the Burgundy region.
Thanks to this approach, AMG has been able to effectively meet the needs of its customers, supporting continuous growth and consolidating its partnership with Leasecom.
A valuable asset for enhancing the company
AMG’s entire range of photocopiers is now available for leasing, and 25-30% of its total business involves the leasing of IT equipment.
Evolutive leasing allows purchases to be planned in advance, knowing when replacements will be needed.
“It allows us to buy in large volumes, optimize purchases, and obtain valuable margin points,” explains Jérôme Williams.
A powerful tool for loyalty and satisfaction
With evolutionary leasing, Leasecom can establish a stable presence with its customers.
“When you lease an entire fleet, you’re in control,” notes Jérôme Williams.
“If your after-sales service is efficient, the customer will stay with you for a long time, regularly renewing their IT or office equipment.”
This is particularly relevant in sectors such as industry, healthcare, construction, and architecture, where technology is constantly evolving.
Another advantage is that customers don’t have to worry about maintenance.
In the event of a breakdown, AMG Informatique takes care of everything.
“It’s very reassuring, especially with the new challenges related to cybersecurity,” adds Jérôme Williams.
Unchanged investment capacity for customers
AMG Informatique offers customers the choice between purchasing and leasing, but leasing is increasingly popular as it is not considered a fixed investment.
“The Covid crisis has favored leasing, because companies needed to preserve their investment capacity,” explains Jérôme Williams.
From an accounting perspective, leasing does not tie up equity, which is an important advantage in uncertain times.
Customer testimonial
“Leasing adds value to a company thanks to the recurring revenue it generates through multi-year contracts,” says Jérôme Williams.
“Today, recurrence is a matter of survival for any company.
Having visibility on medium- and long-term revenues is essential.”
“The recurrence of contracts offered by leasing is a matter of survival for businesses.”
— Jérôme Williams, Managing Director of AMG Informatique
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